Infogroup is a provider of data and data‐driven marketing services for small and enterprise businesses, as well as non‑profit, government, and other organizations.
InfoUSA and Salesgenie provide on‑demand and SaaS access to marketing data and services for small, medium, and enterprise businesses.
Products include business and consumer lists, and CRM and lead management.
Dual Business Applications
On multiple projects, I contributed to the design and user experience of both InfoUSA and Salesgenie.
Target audience: This product is for businesses that need to buy one or two lists at a time.
Target audience: Salesgenie is for businesses needing regular access to marketing data. Salesgenie is a subscription-only product.